Business customers

Trading partners: a professional approach and strong, lasting partnerships 

Thanks to its extensive experience, GEN-I has become the first Slovenian supplier to include open contracts in its offer to end-customers abroad. After acquiring the necessary licenses, GEN-I’s subsidiaries in Zagreb, Milan and Vienna have already started supplying electricity to business customers within their respective balance groups. 

The most important factors in the Group's trading activities include a professional approach to relationships with partners, a diversified portfolio, a comprehensive and systemic approach to globally oriented positions, and risk management. By dividing the portfolio up into several smaller ones, each with carefully defined characteristics, limitations and responsibilities, the GEN-I Group has ensured greater transparency and effective portfolio management. 

The leading electricity supplier to large business customers in Slovenia: personalized approach and advanced products 

Slovenia is the Group's most important sales market. On this market, the GEN-I Group has become the leading supplier of electricity to large business customers and has maintained its strong competitive position by developing products that are tailored to its customers' needs and help customers manage purchasing costs (gradual closing of positions, products that enable large business systems to access the market, and various structured products).  

Other markets: supplying electricity to business customers 

Thanks to its extensive experience, GEN-I has also become the first Slovenian supplier to create a product offering for end-customers abroad. After acquiring the necessary licenses, GEN-I’s subsidiaries in Zagreb, Milan and Vienna have already started supplying electricity to business customers.  In Slovenia, GEN-I, d.o.o. increased sales volumes in the large business customer segment by 52% in 2010. Taking into account sales to the transmission system operator to make up for losses, total sales volumes in the same period were up 50%: